On December 8, 2017, the Miami Heat unveiled their new “cotton candy” jerseys. The jerseys were designed to resemble the popular carnival treat, and quickly generated a lot of buzz on social media. But the story behind the jerseys is even more interesting than the design itself. It all started with a contest that the team held on social media a few months earlier. Fans were asked to submit designs for the new jerseys, and the winning entry was submitted by 26-year-old graphic designer Tyler J. Smith. When he found out that his design had been chosen, Tyler said, “I’m still in shock. I can’t believe it. I’m a huge Miami Heat fan, and it’s just insane that my design is going to be on TV.” The jerseys are now available for purchase on the Miami Heat’s website.
the miami heat announced that they will be wearing special cotton candy jerseys for their game against the charlotte hornets on march 26, 2016. the jerseys were designed by rebecca meyer, a local artist who won an online contest. the team partnered with meyer to create the unique cotton candy-themed uniforms, which will be auctioned off to benefit the miami city ballet. when designing the uniforms, meyer took inspiration from the miami heat’s colors and logo. “i love that the heat have such a iconic look – it was fun to play with their colors and come up with a candy version of their jersey,” meyer said.
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